Earth Day
Generating Earth Day Enthusiasm Every Day
This is a busy time of year for sustainability professionals. Earth Day is THE holiday for advocates promoting environmental sustainability, whether as part of a corporate sustainability program or in a community-based setting. That means that green-themed lectures and sustainability fairs abound this time of year.
Ultimately that creates two challenges: First, the efforts occur just once a year. Second, in many cases, these efforts do not engage people, as we like to say, beyond the choir – people who are already trying to live an eco-friendly, sustainable lifestyle.
The History of Earth Day
How did Earth Day get started? Let’s take a look at the origins of this widely-celebrated day of action as well as its role in efforts to preserve the Earth’s natural resources and to protect public health.
Miron Construction: Earth Day 2017 Sustainability Program
In early 2011, Cool Choices collaborated with a team of Miron Construction Co., Inc. employees to develop and field our very first employee engagement program—a sustainability program that promoted environmentally conscious practices in building design. This first program showcased Leadership in Energy and Environmental Design (LEED) categories such as energy and water efficiency, and it helped shape future Cool Choices partnerships. Since kicking off our program with Miron Construction in 2011, Cool Choices has partnered with dozens of entities, and engaged individuals and businesses across the country, including businesses right in Miron’s own backyard.
