On-Demand Sustainability Webinars

We offer free on-demand sustainability webinars

Sustainability advocates–whether professionals working within a corporation, public officials leading community efforts or volunteers aiming to influence their neighbors–are doing important work and they need all the help they can get.

That’s why we share insights and strategies for making change happen via free webinars.

Why We Do What We Do: Incentives and Motivation

We complete most of our daily interactions– taking out the trash, cooking a healthy dinner, or spending time with our friends– without any expectation of monetary rewards. Yet, energy efficiency and sustainability projects often try to influence behavior through monetary incentives. In this webinar, we’ll talk about the pros and cons of monetary incentives as a tool for motivation.

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Making Sustainability Visible: Why It Matters

Many of the sustainable practices you do every day are completely invisible to your colleagues. This is a big problem – especially if you want everyone to do their part to reduce waste. Join us for some fun examples of why visibility matters, along with strategies for increasing the visibility of sustainability efforts in your organization.

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Incentives & Motivation: It's Complicated!

At first glance, incentives seem like a great way to motivate change. In reality, incentives can actually make change harder to accomplish. In this webinar, we’ll discuss when incentives work and when they don’t. We’ll also discuss some innovative alternatives to traditional incentive models.

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Behavior: The Missing Link in Your Sustainability Strategies

You’ve got aggressive goals and a system for tracking emissions, but what about people? Do you have a plan for engaging everybody in your efforts? Are people part of your strategy or just a barrier to your goals? In this webinar, we’ll talk about the critical role people—and human behavior—play in sustainability at every organization. And we’ll give you some tools for engaging people effectively as part of your sustainability plan.

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Make it Fun! Bringing Climate Change Efforts to Scale

Think it’s inappropriate to talk about fun when it comes to sustainability programs? Think again! In this webinar, we’ll discuss why fun matters when it comes to sustainability and climate change, and go over strategies for increasing fun (and therefore participation and engagement!) in your programs.

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Beyond the Green Team: Engaging a Broader Audience in Your Sustainability Efforts

Wondering how you can engage more employees in your sustainability efforts? Maybe grow your green team? Join us to learn easy-to-implement strategies for expanding participation. The webinar will feature a real-world case study from Brigitte Dillman-Cruce, Curriculum Specialist-Sustainability at Kohler Co. Brigitte will talk about how Kohler worked with Cool Choices to expand employee enthusiasm for sustainability.

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Leveraging Sustainability to Attract Talent in a Tight Labor Market

The current labor market is strong. While this is great for employees and the economy, employers must offer value beyond traditional compensation. Join us to learn how every industry can leverage sustainability to recruit and retain talent.

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The Power of Public Commitments

When companies or communities make sustainability commitments public there’s increased accountability, which leads to more action and bigger results. In this webinar, we will discuss how public commitments and bench marking initiatives increase benefits at the corporate as well as community level.

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Mobilizing Your Community To Achieve Big Climate Goals

Is your city, county, region trying to achieve an ambitious climate goal but overwhelmed by the process or struggling with infinite paths to achieving those goals? In this webinar, we will discuss the challenges that other communities have faced, as well as the need for both a strong vision and comprehensive plan.

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It’s Cool to Drive an Electric Vehicle! Accelerating Change via Behavioral Insights

Electric vehicles are an important part of the strategy for reducing greenhouse gas emissions. So how can you encourage individuals and businesses to opt for EVs? In this webinar we’ll showcase easy-to-implement strategies for increasing EV market share.

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More Than Home Energy Reports How Behavior Fits into Energy Efficiency Efforts

Leveraging social norms is just one way to influence change, but there are other great insights you can integrate into energy efficiency communications to make change happen. In this webinar, we’ll showcase strategies that can maximize impacts across residential, commercial, and industrial programs.

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A Sustainability Strategy Is Nice But It’s Time for Culture Change

Sustainability leads are working to achieve increasingly aggressive sustainability goals. To make substantive and permanent change happen, though, requires more than a good strategy: it requires integrating those changes into the culture. In this webinar we’ll talk about how sustainability leads and green teams can influence culture to broaden and deepen their efforts.

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What We Do Matters: People & Sustainable Practices

Every day practices--leaving equipment on or turning it off--matter. In this webinar learn more about influencing the practices that might otherwise thwart your sustainability goals.

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This Isn’t Political: Sustainability Strategies that Work Everywhere

Too often sustainability programs only engage the choir—so you’ve got green people talking to other green people. For big results, though, you need to broaden the conversation to include everyone, regardless of their political perspectives. In this webinar, we’ll talk about how to frame sustainability so that everyone joins the effort. We’ll even provide some real-world examples from places that might surprise you.

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Permission to Coach: How Games Deliver Social Norms

Are your employees empowered to intervene when they see waste? In many cases they are not. Employees might worry that if they speak up, they’ll be labeled ‘one of those people.’ In this brief webinar we’ll talk about how game dynamics can create an atmosphere where peer-to-peer coaching is, well, part of the game.

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Making Change Happen Strategies for Inspiring Sustainable Practices

Wondering how you engage people and make sustainable practices the new normal?

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Remember the Princess and the Pea Materiality Feels Relative!

Even as your organization has substantially reduced carbon emissions, employees notice that the break room trashcan is overflowing with disposable cups. In this webinar, we will talk about how the “small stuff” can lead to greater engagement in and awareness of your big-impact projects.

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The ROI of Engaging Employees on Sustainability

You are proficient at measuring the ROI of lighting projects, but how do you estimate the benefits of employee engagement? In this webinar, we’ll discuss the various ways that engaging employees on sustainability benefits your bottom line relative to resource use, HR metrics, and even overall profitability.

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Our People Won't Go for That, Or Will They? Strategies for Broader Sustainability Participation

Frustrated that you can’t motivate staff to participate in corporate sustainability efforts? Stymied by the curmudgeons amid your team? Join us for a discussion about engagement strategies that really work!

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Culture Change Matters, So How Do You Know If You've Achieved It

Creating a place where sustainable practices are the new normal is vital to achieving aggressive sustainability goals. In this webinar, we’ll discuss how you can measure change and know when your “on-the-ground” culture has truly shifted.

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Accelerating Sustainability the Fun, Social and Easy Way

As you succeed in your sustainability efforts, the path forward gets trickier! Savings are increasingly harder to find and achieve. How will you respond? Learn about a unique game-based strategy that engages the entire corporate workforce and transforms corporate culture so that reducing waste is the new normal.

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You're Hitting Sustainability Goals, But Are You Talking About It Sharing Your Story Effectively?

Businesses are making solid progress on a variety of sustainability goals, from energy usage, water conservation, and waste reduction. However, companies often struggle with talking about and promoting these accomplishments both internally and externally. In this webinar we’ll share some strategies for sharing your sustainability successes effectively to your employees and your stakeholders.

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Creating a Culture of Sustainability: The Power of Social Cues

Our most popular webinar is back! In this brief webinar, we illustrate easy and effective ways sustainability leaders can influence the practices of rank and file employees. Leaders can facilitate a culture of sustainability where reducing waste is the norm, rather than the exception, by leveraging simple social cues and interactions.

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There's Still A Lot to Be Done Sustainability from the Employee Perspective

Where do employees see the biggest disconnects between the organization’s stated sustainability objectives and on-the-ground realities? We looked at tens of thousands of employee suggestions submitted by participants in Cool Choices’ programs throughout the years, to identify some key trends. Join us to learn more about the issues that stand out for employees.

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Generating Earth Day Enthusiasm Every Day

Learn how you can you maximize the impact of your Earth Day initiatives. Are you frustrated that your efforts to showcase the company’s results are getting stale? Join us to learn behavioral insights that can help you get more long-term momentum out of your Earth Day efforts.

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Measuring Sustainability Impacts and Identifying Opportunities Across Communities

Increasingly, cities are setting aggressive sustainability goals. To meet those goals, cities will need to inspire new sustainable practices while also getting citizen ideas about additional opportunities to reduce waste. These cities also need to measure results in real time. In this webinar, we’ll share strategies city leaders can use to achieve ambitious sustainability objectives.

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Changing Hearts & Minds: Why Culture Change Matters

Sustainability leaders tend to focus the majority of their sustainability efforts on technological strategies for reducing resource use. However, culture is also extremely critical to successful implementation of any sustainability strategy. We must build a culture – at work and at home – where sustainability is the norm, rather than the exception. Join us to learn why culture matters, and how you can facilitate a culture of sustainability that accelerates your efforts.

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One Thing Leads to Another: Building Momentum Around Sustainable Actions

Did you know sustainability can be contagious? If you do it right, one project can create opportunities to pursue deeper savings. As your sustainable actions add up, you can build support and momentum for additional efforts. Join us to learn how you can make sustainability efforts at your organization contagious!

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I Didn’t Know We Did That! Increasing Internal Awareness of Sustainability Accomplishments

Often, employees aren’t aware of their employer’s corporate sustainability goals. And even more often, employees don’t have an opportunity to participate in helping to achieve those goals. In this webinar, we’ll discuss how to effectively communicate and engage your employees in your organization’s sustainability efforts to maximize impacts.

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Employee Engagement: How Engaging Employees Can Accelerate Your Sustainability Efforts

As companies strive to achieve deeper energy, water, and fuel savings, one often overlooked opportunity is the workforce. The person in the cubicle or behind the wheel of the fleet vehicle might well hold the key to deeper and broader savings. Join us to learn more about how engaging employees can help guide and yield future sustainability success within your organization.

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Sustainable Practices That Add Up: A Review of Opportunities

Individual actions really do add up to measurable savings! In this webinar we’ll review some specific (and simple) practices that can reduce an organization’s energy and fleet costs.

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Achieving Triple Bottom Line Results via Employee Engagement

Increasingly, companies are looking to achieve triple bottom line results – benefiting people, planet, and profits – simultaneously. One of the most effective ways to achieve all three at once is through employee engagement. In this webinar recording, learn how you can achieve multiple benefits by engaging your employees around sustainability.

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When Everyone Walks the Talk: Living the CSR Commitments

What if every employee – people on the manufacturing floor, in accounting, everyone – was an ambassador for your corporate sustainability efforts? In this brief webinar we’ll talk about strategies for inspiring everyone to represent the company’s commitments at work and in the community.

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The Sustainability-HR Coalition That Will Define Your Future Success

Is your sustainability team working with HR on employee engagement initiatives? In this webinar, we’ll talk about the benefits associated for both HR and sustainability teams when employees are engaged in positive solutions and corporate sustainability efforts.

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Motivated, Empowered & Already Saving A Summary of Results

Cool Choices inspires individuals to adopt sustainable practices and, in the process, we influence their attitudes and beliefs as well. In this webinar we’ll share data that illustrates program impacts and we’ll also talk about what those results mean for organizations like yours.

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Going for Green in Northeast Wisconsin

Frustrated that your efforts aren’t expanding beyond the choir? Join us for a case study of our work in Northeast Wisconsin where we partnered with chambers of commerce, county agencies, and local businesses to inspire hundreds of people to adopt sustainable practices, while also identifying opportunities for community-scale policy changes going forward.

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Immediate Savings PLUS Insightful Data: Making Cool Choices

In addition to immediate reductions in resource use, our clients also receive important data insights related to stakeholder perceptions and practices, as well as ongoing savings opportunities. In this webinar, we’ll discuss how to make the most of your Cool Choices sustainability engagement program by incorporating our data into your strategies and communications going forward.

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Going for Green in Waukesha County

Frustrated that your efforts aren’t expanding beyond the choir? Join us for a case study of our work in Waukesha County where we partnered with chambers of commerce, county agencies, and local businesses to inspire hundreds of people to adopt sustainable practices, while also identifying opportunities for community-scale policy changes going forward.

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Cool Choices in Action: Inpro's Story

Curious about how your company can leverage Cool Choices employee engagement programs to accelerate your sustainability efforts? Hear from Amanda Goetsch, Sustainability Director at Inpro, as she discusses her experience implementing the Cool Choices platform. Amanda will also discuss outcomes and successes her company was able to achieve with our programs for both Inpro’s employees and the bottom line.

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Cool Choices Program Customization: Your Program, Your Objectives

Every organization has its own sustainability priorities and its own way of talking about those priorities. In this webinar, we’ll showcase the ways entities can customize our platform to create engagement programs that deliver results specific to corporate strategic priorities—efforts that leverage your messaging and fulfill your goals. We’ll even include examples from past programs as case studies.

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A Recipe for Motivating Change: It's More Fun than You Think!

In this brief webinar we’ll illustrate easy and effective ways sustainability leaders can influence the practices of rank and file employees. We’ll share research on the power of positive reinforcement and provide simple and fun strategies you can use to accelerate momentum in your organization.

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